Erasmus+ · 7 countries · 6 languages
Green business, learned in conversation.
An online course, realistic business cases and Gaia, an AI tutor that asks before it answers. Built by 10 partners from 7 countries, in 6 languages.
Open to everyone · No previous knowledge needed · Pilot: 45+ minutes per case
- GaiaNow for the final question: What mistake did the marketing team make in their communication?
- They did not hype enough the environmental contribution of the company.
- Gaia · Knowledge ScaffolderThat's an interesting thought, but let's look closer at the case. It mentions that sustainability experts warned the claims were “exaggerated and potentially misleading.” Does this suggest they hyped it too much or not enough? Please try again.
- Hm, you are right. The mistake was that they claimed to be the most eco-friendly fashion brand, when they were not, actually.
- GaiaThat's exactly right. They exaggerated their achievements, which could be seen as greenwashing.
Three ways into green entrepreneurship
From a first idea to action within your own sphere of influence.
Online course
What green entrepreneurship means and how it relates to many sectors and job types. Text, videos and quizzes.
Conversational tutor
Discuss realistic cases and your own plans for green action with Gaia.
Community
Meet learners with matching interests online and at face-to-face events across Europe.
What 25 students showed us
- Engagement stayed high, and student messages increased significantly from the first to the third case.
- Students rated the usability and the learning materials positively.
- Learners with less prior orientation towards green entrepreneurship talked longer with Gaia.
One of the most encouraging findings is that learners did not only complete the activities, but actively interacted with Gaia.
Where do you start?
Learn on your own, use it in class, or test ideas from your own work.
Learners
Students, adult learners and anyone curious: enter the platform, select a case and begin.
Start learningEducators and trainers
Integrate an individual case into a university course, workshop or training session.
Materials for your teachingProfessionals and entrepreneurs
Choose a topic related to your own work and test your ideas with Gaia.
Explore the topics
Topics in the learning catalogue
- Sustainable business models
- Innovation
- Green marketing
- Financial decision-making
- Greenwashing
- Strategic thinking
- Sustainable leadership
Latest from the project
Two days in Tallinn: the L2BGreen consortium meets at Estonian Business School
Gaia Multi-agent Tutor at AIED Conference
L2BGreen's Graz gathering: progress, prototypes and plenty of green momentum
Join the L2BGreen community
200+members in the L2BGreen community
Learners, educators, researchers and entrepreneurs from across Europe follow L2BGreen on LinkedIn for news, newsletters and invitations to events and competitions.
L2BGreenL2BGreen Is Now OpenThe L2BGreen learning experience is now available online: realistic business cases, the learning catalogue and Gaia, our conversational AI learning agent.Read on LinkedIn- L2BGreenL2BGreen featured by Estonian Business SchoolLearning to be green means learning how to turn sustainability into action. Estonian Business School highlights how L2BGreen combines sustainability education, entrepreneurship and AI.Read on LinkedIn
10 partners, 7 countries
Universities, a vocational training provider, associations and a start-up. Coordinated by the University of Twente.
Five universities bring research in learning technology, entrepreneurship and sustainability. A vocational training institute, three associations and an AI start-up bring practice, learners and technology. Together they cover seven countries and six languages.
Meet the partners
Project facts
- Status
- Ongoing
- Duration
- 1 April 2024 – 31 March 2027
- EU grant
- €1,499,148
- Programme
- Erasmus+
- Key action
- Partnerships for cooperation and exchanges of practices
- Action type
- Alliances for Education and Enterprises
- Countries covered
- 7
- Project number
- 101139849
Project deliverables
In line with the open-access principles of Erasmus+, all public deliverables are free to download.
All resources- D2.1WP2Interactive Online Course Instructional DesignHow the L2BGreen course teaches: short business cases worked through with Gaia, an AI tutor that asks questions and gives feedback instead of answers. Explains the learning principles behind it and shows the first prototype.Download PDF
- D3.1WP3Learning MaterialsThe L2BGreen case library for teaching green entrepreneurship. Each case combines two topics from a competence framework of eight teaching areas, with comprehension, knowledge, application and argumentation questions, many with exemplary answers.Download PDF
- D4.1WP4Conversational Agent DesignThe technical blueprint of the L2BGreen platform: how the AI tutor Gaia is built from cooperating agents, how educators create case activities and follow learner analytics, and how everything connects to Moodle via LTI 1.3.Download PDF